The Authority On | Brad Listermann | Thought Leader In Marketing

Who is Brad Listermann? Brad Listermann is a highly accomplished entrepreneur and business leader with over two decades of experience in the technology industry.

Brad Listermann is the Founder and CEO of Bigtincan, a leading provider of sales enablement software. Under his leadership, Bigtincan has grown into a global company with over 150 employees and thousands of customers worldwide.

Brad Listermann is a recognized expert in the field of sales enablement. He is a frequent speaker at industry events and has been featured in numerous publications, including Forbes, Entrepreneur, and Inc. Magazine.

Brad Listermann is a passionate advocate for the use of technology to improve sales performance. He believes that sales enablement software can help businesses to close deals faster, increase win rates, and improve customer satisfaction.

Brad Listermann

Brad Listermann is a highly accomplished entrepreneur and business leader with over two decades of experience in the technology industry. He is the Founder and CEO of Bigtincan, a leading provider of sales enablement software.

• Founder and CEO: Brad Listermann is the founder and CEO of Bigtincan, a leading provider of sales enablement software.
• Industry Expert: Brad Listermann is a recognized expert in the field of sales enablement. He is a frequent speaker at industry events and has been featured in numerous publications.
• Passionate Advocate: Brad Listermann is a passionate advocate for the use of technology to improve sales performance.
• Early Adopter: Brad Listermann was an early adopter of cloud computing and mobile technology. He saw the potential of these technologies to transform the way that businesses sell.
• Strategic Visionary: Brad Listermann has a strategic vision for the future of sales enablement. He is constantly looking for new ways to use technology to help businesses improve their sales performance.
• Customer Champion: Brad Listermann is a customer champion. He is always looking for ways to improve the customer experience and ensure that Bigtincan customers are successful.

These six key aspects highlight Brad Listermann's expertise, passion, and commitment to the field of sales enablement. He is a thought leader, a visionary, and a customer champion. Under his leadership, Bigtincan has become a global leader in sales enablement software.

Founder and CEO

Brad Listermann is the founder and CEO of Bigtincan, a leading provider of sales enablement software. This role is significant because it demonstrates his entrepreneurial spirit, leadership skills, and commitment to the field of sales enablement.

As the founder of Bigtincan, Brad Listermann has been instrumental in shaping the company's vision and direction. He has led the company through a period of rapid growth and expansion, and has helped to establish Bigtincan as a global leader in sales enablement software.

Brad Listermann's role as CEO is also important because it allows him to have a direct impact on the company's day-to-day operations. He is responsible for setting the company's strategic direction, making key decisions, and ensuring that the company is operating efficiently and effectively.

Overall, Brad Listermann's role as founder and CEO of Bigtincan is significant because it demonstrates his leadership skills, entrepreneurial spirit, and commitment to the field of sales enablement. He has been instrumental in shaping the company's vision and direction, and has helped to establish Bigtincan as a global leader in sales enablement software.

Industry Expert

Brad Listermann's status as an industry expert is closely connected to his overall professional identity and accomplishments. His expertise in the field of sales enablement is evident in his frequent speaking engagements at industry events and his numerous features in publications. These activities not only showcase his knowledge and insights but also contribute to his reputation as a thought leader in the industry.

The recognition Brad Listermann receives as an industry expert further enhances his credibility and influence within the sales enablement space. His ability to effectively communicate his knowledge and expertise through speaking engagements and publications positions him as a trusted source of information and guidance for professionals in the field. This, in turn, strengthens his overall brand and reputation as a leading figure in sales enablement.

In summary, Brad Listermann's status as an industry expert is a significant component of his overall professional identity and accomplishments. His expertise in sales enablement, combined with his active participation in industry events and publications, solidifies his position as a thought leader and trusted source of information in the field.

Passionate Advocate

Brad Listermann's role as a passionate advocate for the use of technology to improve sales performance is a defining characteristic of his professional identity. This passion stems from his deep understanding of the challenges faced by sales teams and his belief in the transformative power of technology to address these challenges.

As an advocate, Brad Listermann actively promotes the adoption of sales enablement solutions that empower sales teams to work smarter, faster, and more effectively. He believes that by leveraging technology, businesses can streamline their sales processes, improve customer engagement, and ultimately drive revenue growth.

Brad Listermann's advocacy extends beyond his role as CEO of Bigtincan. He is a frequent speaker at industry events and has authored numerous articles and blog posts on the topic of sales enablement. He is also a member of several industry organizations, where he actively contributes to the development of best practices and standards.

The practical significance of Brad Listermann's advocacy lies in the impact it has on the sales profession. By promoting the use of technology, he is helping to shape the future of sales and ensuring that sales teams have the tools and resources they need to succeed.

In conclusion, Brad Listermann's passion for leveraging technology to improve sales performance is a fundamental aspect of his professional identity. As an advocate, he is driving the adoption of sales enablement solutions and shaping the future of sales.

Early Adopter

Brad Listermann's early adoption of cloud computing and mobile technology played a significant role in shaping his professional identity and the success of Bigtincan. His foresight and willingness to embrace new technologies gave him a competitive edge and allowed him to develop innovative solutions for sales teams.

• Visionary Leadership: Brad Listermann's early adoption of cloud computing and mobile technology demonstrated his visionary leadership. He recognized the potential of these technologies to transform the way that businesses sell and was willing to invest in their development.
• Innovation and Adaptability: Brad Listermann's early adoption of cloud computing and mobile technology allowed him to develop innovative solutions for sales teams. He saw the potential of these technologies to improve sales productivity, collaboration, and customer engagement.
• Competitive Advantage: Brad Listermann's early adoption of cloud computing and mobile technology gave Bigtincan a competitive advantage in the sales enablement market. Bigtincan was able to offer its customers cutting-edge solutions that were not available from other vendors.
• Customer Focus: Brad Listermann's early adoption of cloud computing and mobile technology was driven by his customer focus. He saw the potential of these technologies to help sales teams be more effective and efficient, which ultimately benefits customers.

In conclusion, Brad Listermann's early adoption of cloud computing and mobile technology was a defining characteristic of his professional identity and a key factor in the success of Bigtincan. His foresight, innovation, and customer focus have made him a leader in the sales enablement industry.

Strategic Visionary

Brad Listermann's strategic vision is a driving force behind Bigtincan's success and innovation in the sales enablement industry. His ability to anticipate future trends and develop solutions that meet the evolving needs of sales teams is a key differentiator.

• Customer-Centricity: Listermann's vision is centered around improving the customer experience. He believes that sales enablement tools should empower sales teams to build stronger relationships with customers and deliver personalized experiences.
• Data-Driven Insights: Listermann recognizes the importance of data in driving sales performance. He is investing in developing AI-powered tools that can provide sales teams with real-time insights and recommendations.
• Mobility and Collaboration: Listermann understands the need for sales teams to be able to work from anywhere and collaborate effectively. He is focused on developing mobile-first solutions that enable sales teams to access the information they need on any device.
• Integration and Automation: Listermann believes that sales enablement tools should integrate seamlessly with other business systems. He is working to develop solutions that automate tasks and streamline workflows, freeing up sales teams to focus on selling.

Brad Listermann's strategic vision is shaping the future of sales enablement. By focusing on customer-centricity, data-driven insights, mobility and collaboration, and integration and automation, he is helping businesses improve their sales performance and achieve their goals.

Customer Champion

Brad Listermann's commitment to customer success is deeply connected to his overall professional identity and the core values of Bigtincan. As a customer champion, he recognizes that customer satisfaction is paramount to the long-term success of his company.

Listermann's customer-centric approach manifests itself in several ways. Firstly, he places a strong emphasis on gathering customer feedback and incorporating it into Bigtincan's product development process. He believes that customers are the best source of insights into how to improve the product and meet their evolving needs.

Secondly, Listermann is highly responsive to customer requests and concerns. He has implemented a customer support system that ensures that customers receive prompt and personalized assistance. Additionally, he regularly engages with customers through various channels, such as social media and customer advisory boards, to stay abreast of their challenges and feedback.

The practical significance of Listermann's customer champion mindset extends beyond customer satisfaction and retention. By prioritizing customer success, he has fostered a loyal customer base that serves as a valuable asset for Bigtincan. Satisfied customers are more likely to renew their subscriptions, provide positive referrals, and contribute to the company's growth through word-of-mouth marketing.

In summary, Brad Listermann's role as a customer champion is an integral part of his professional identity and the foundation of Bigtincan's success. His commitment to customer satisfaction, responsiveness to customer needs, and incorporation of customer feedback into product development have resulted in a loyal customer base and long-term growth for the company.

Frequently Asked Questions (FAQs)

This section addresses common questions and misconceptions surrounding Brad Listermann and his work in the field of sales enablement.

Question 1: What is Brad Listermann's role in the sales enablement industry?

Answer: Brad Listermann is a highly accomplished entrepreneur and business leader with over two decades of experience in the technology industry. He is the Founder and CEO of Bigtincan, a leading provider of sales enablement software.

Question 2: How has Brad Listermann contributed to the field of sales enablement?

Answer: Brad Listermann is recognized as an industry expert and thought leader in the field of sales enablement. He is a frequent speaker at industry events and has been featured in numerous publications. Additionally, he is passionate about using technology to improve sales performance.

Question 3: What are some of Brad Listermann's key accomplishments?

Answer: Brad Listermann has been instrumental in building Bigtincan into a global leader in sales enablement software. He has also been recognized for his leadership and contributions to the industry, receiving awards such as the EY Entrepreneur Of The Year Award in 2018.

Question 4: What is Brad Listermann's vision for the future of sales enablement?

Answer: Brad Listermann believes that sales enablement technology will continue to evolve and become even more integrated with other business systems. He is committed to developing innovative solutions that help sales teams improve their productivity and effectiveness.

Question 5: How can businesses benefit from using Bigtincan's sales enablement solutions?

Answer: Bigtincan's sales enablement solutions can help businesses improve sales performance by providing sales teams with the tools and resources they need to be successful. These solutions can help sales teams to close deals faster, increase win rates, and improve customer satisfaction.

Question 6: Where can I learn more about Brad Listermann and his work?

Answer: You can learn more about Brad Listermann and his work by visiting the Bigtincan website, following him on social media, or reading his articles and blog posts.

Summary: Brad Listermann is a leading figure in the field of sales enablement. He is the Founder and CEO of Bigtincan, a global provider of sales enablement software. Brad Listermann is committed to helping businesses improve their sales performance through the use of technology.

Transition to the next article section: Brad Listermann's contributions to the field of sales enablement have been significant. He is a thought leader, a visionary, and a customer champion. Under his leadership, Bigtincan has become a global leader in sales enablement software.

Conclusion

Brad Listermann is a leading figure in the field of sales enablement. He is the Founder and CEO of Bigtincan, a global provider of sales enablement software. Listermann is a recognized industry expert, thought leader, and passionate advocate for the use of technology to improve sales performance.

Under Listermann's leadership, Bigtincan has become a global leader in sales enablement software. The company's solutions help sales teams to close deals faster, increase win rates, and improve customer satisfaction. Listermann is committed to continuing to develop innovative solutions that help businesses improve their sales performance.

As the sales landscape continues to evolve, Brad Listermann and Bigtincan are well-positioned to continue to lead the way in sales enablement. Listermann's vision and commitment to customer success will ensure that Bigtincan remains a valuable partner for businesses looking to improve their sales performance.